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Looking Back, Looking Forward
As 2003 comes to an end, its useful to look back on the events
of the last year to see what progress weve made. In the process,
this editor could not resist the temptation to single out a few
individuals and organizations for special recognition. The result
is the somewhat impromptu Gold Electrode Awards (that
just sounded better than Iridium Electrode Awards),
which are itemized in the article to the right. Awards like this
are always subjective and bound to get peoples noses out of
joint, but hopefully, the fact that we have an awards program can
add some profile to the industry. Anyone who wants to voice their
objection to the selections should direct them to myself. Perhaps
in future years a more formal selection process can be put in place,
though thats no guarantee to keep everyone happy.
Aside from the five categories of awards we selected, there were
several events in 2003 that stand out as significant developments
for the neurotechnology industry. The first was the implantation
of a diaphragm stimulation system in actor/activist Christopher
Reeve in February. Reeve is just one user, and the potential market
for the device is perhaps not huge. But the fact that he was willing
to undergo the procedure, and became a vocal proponent of the device,
is significant if for no other reason than that he had previously
not been a major proponent of functional electrical stimulation
devices as a treatment for paralysis.
Another key event of 2003 was Medicares decision to cover
deep brain stimulation for treatment of tremor and Parkinsons
disease. Reimbursement continues to be a major hurdle confronting
the neurotechnology industry, but the relative speed with which
this decision followed FDA approval of DBS treatment for Parkinsons
disease is a positive sign.
Still another major development in 2003 is the progress Cyberonics
has made in obtaining FDA approval of its VNS therapy for treatment
of drug-resistant depression. Though the process is far from over,
the positive research results and the indication from the FDA that
a timely decision is forthcoming are encouraging signs. Aside from
the sheer market size of this application, it is significant because
in penetrating even a portion of the mood disorder market, Cyberonics
may well prove to other neurotechnology device manufacturers that
they can compete in markets where the pharmaceutical industry appears
to have a firm grip.
While venture capital investment was not rampant in 2003, there
were enough deals done to give hope to neurotechnology start-up
firms. Perhaps more significant is the fact that major medical device
manufacturers, including Boston Scientific, Medtronic,
Guidant, and Johnson
& Johnson, are looking closely at this market.
Taken together, these events hold out hope that the long drought
in neurotechnology investment and public awareness may be coming
to an end.
James Cavuoto
Editor and Publisher
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